Wednesday, April 22, 2009

hole-y green typeface, batman!!

OK, it actually has nothing at all to do with Batman, but anytime you begin an exclamation with the word "holy" (or the wordplay equivalent, "hole-y"), then you've got to end it with "Batman!!" It's like a law or something.

Anyway, it looks like I may be a few months behind the eco-curve, but now that I know about it, I've just got to let you, my faithful followers, in on this: ecofont. Already downloaded it and using it for every document you print? Good for you. Not sure what I'm babbling about? Welcome clarification from SPRANQ creative communications of The Netherlands.

What we print daily uses not only paper, but also ink. So the folks at SPRANQ began to think — how much of a letter can be removed and the letter still be readable?

Following extensive testing of all sorts of shapes, the best results were produced using small circles. Thus was born ecofont, a typeface that uses up to 20% less ink to print it.

Less ink = fewer ink cartridges = less waste/recycling = happier Earth.
*AND* it's free to download (yes, for both PC and Mac), free to use.

Go now. Click here.

Then change all your default printing fonts.
Be kind to the Earth.

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