Thursday, December 4, 2008

buying for a better world.

For those of us still traveling the evolutionary continuum from giving presents to giving presence for the holidays - in other words, everyone for whom it still 'tis the season to buy stuff - here's a wonderful new website for acquisition:

World of Good by eBay is an online superstore hybrid of, well, eBay and World of Good, a fair trade wholesale business. Essentially, the partnership is trying to do for the mothers of Africa, Asia, India and Latin America what eBay did for their U.S. counterparts, promising to sell more fair-trade goods than have ever been sold in one spot before.

At the website, you can search for products benefiting a particular cause, read artisans' bios and check third-party verifiers for specific items. The site also links to articles, blogs and bulletin boards - it even has its own Facebook group.

From cause-positive coffee to eco-friendly earrings to a serious selection of sustainable stocking stuffers, World of Good is worth a good look.

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